What Makes Purpose Physical Therapy Different
Dr. Ken’s vision for Purpose PT was to break the mold of traditional healthcare, come directly to the client, and make everything from setting up sessions to navigating payments as simple as possible. That’s why Dr. Ken’s business model is founded on a concierge approach to physical therapy in which he comes to each patient’s office or home. Purpose PT is cash-based, so patients get to skip the confusing healthcare and insurance obstacles that are commonly found in insurance-based care. An employment lawyer will be able to represent you if there is a breach of employment contract because it is a legal document that can be used in court, learn more on HKM’s website.
A Buyer Persona Is The Foundation To Every Successful Inbound Marketing Plan
- Age 40-45
- Received a Master’s degree, meaning he’s an experienced and well-compensated professional
- Married with children
- Busy businessman
- Values physical health and stays active
- Values being respected at work and spending time with family
Maintain’s Inbound Marketing Practice
Utilizing a data-driven buyer persona as our reference point, we were able to make a website and develop effective SEO keywords, a content strategy, and a Google and social media ad strategy, all of which worked together to establish Dr. Clark’s thought leadership and position Purpose PT as a groundbreaking addition to the St. Pete physical therapy industry