Here at Maintain, we have to stop ourselves from getting addicted to Instagram reels. We could watch and film them all day, everyday if we got the chance (just go over to our Instagram @maintaindigital for proof). But just because just like us, others can easily watch reels for minutes (okay hours) on end, do they actually bring in quality leads to businesses?
Instagram Reels Are Organic Traffic
As an inbound marketing agency, our goal is to get as many quality leads to your website through organic channels as possible. Whether that is through organic searches on Google or social media, we want all channels pointing back to your website.
Know Your Target Audience
Instagram reels DO work for bringing in quality leads, but with a catch. They work if you know your target audience! You first have to know your ideal customer and then know what kind of reels they would watch, what entertainment would keep them engaged, and why they would come to you for thought leadership reels.
Five tips For Bringing In Leads Through Reels
- Know your target audience
- Use trending sounds
- Educate your viewers
- Be consistent
- Show your personality
We hope we were able to answer your questions about using Instagram reels to your advantage. If you’d like to brainstorm how to bring more organic traffic to your website, click here to schedule a free consultation with us.
