Case Study: A-Plus Softwash

How Maintain’s full-service approach helped a St. Pete pressure washing company maximize its lead generation and customer conversions within one year.

A Full-Service Approach

We adopt a full-service approach to digital marketing, meaning that we produce holistic, ever-evolving campaigns. Each campaign is built upon a happy marriage between technical and creative initiatives that, together, help a business establish a recognizable brand, build trust with their audience, and grow.

Time and time again, data shows us that this holistic approach works. Take a look at how it worked for A-Plus Softwash.

Organic Growth

We drive organic growth through SEO, or search engine optimization. This is the process of making sure a business’s website turns up as high as possible in search results for terms that are relevant to their services. SEO hinges completely on the quality of a website’s content and design.

We optimized A-Plus Softwash’s website through a variety of initiatives that worked together every step of the way:

Growth-driven website development
Graphic design focusing on an intuitive user experience
Engaging, easy-to-follow copy
Relevant and informative blog posts
Interesting photos and videos throughout the website

Together, these initiatives helped A-Plus Softwash see significant organic growth in the following areas:

Forms

234%

Calls

570%

All Leads

493%

Keywords

253%

Page 1

6000%

web traffic

150%

Growth From Paid Advertisements

SEO is only one piece of the puzzle. In order to drive the most growth, we combined it with SEM, or Search Engine Marketing. SEM involves bidding on the most commonly searched terms on Google, positioning a business to turn up as high as possible in their audience’s searches. Through paid Google Adwords initiatives within their budget, we were able to ensure that A-Plus Softwash was introduced to as many prospective customers as possible. The results speak for themselves:

Forms from ads

272%

Calls from ads

550%

Lead Gen ads

436%

Cost Per Lead

$74

Clicks from ads

757%

Cost Per Click

$16

Thank You

We appreciate your taking the time to review our results, and we hope to partner with you to turn your business into the next success story. Don’t hesitate to reach out to us to set up a free consultation.

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