Branding and Logo Design

Your company’s branding is the foundation of every customer interaction you’ll have. Here’s a look at how we create brands that are both authentic and elevated.

Who Are You?

No pressure or anything. The point of your company’s branding is to answer this question, both for your team and your customers, whether they’ve asked the question yet or not. Your branding should communicate core elements of your company’s identity. It should feel both true to where you are in your current moment and conducive to growth.

Logo Development

Your logo is the doorway into your company’s brand identity. It should be easy to grasp, instantly recognizable, and true to both the services you provide and the values you uphold. Of course, it should also look great. Here’s a look at some of the logos we’ve brought to life

Visual Cohesion

The goal of any brand guide is to ensure cohesion in the way your brand is represented across platforms. From logo variations to font guidelines, color codes, and even spacing do’s and don’ts, our brand guides outline the ways in which the visual elements of your branding should be treated in order to stay consistent and effective.

Define Your Voice

No pressure or anything. The point of your company’s branding is to answer this question, both for your team and your customers, whether they’ve asked the question yet or not. Your branding should communicate core elements of your company’s identity. It should feel both true to where you are in your current moment and conducive to growth.

brand voice

at work

Take a look at some of the brand voices we’ve developed. Let us know if any of them speak to you 😉

Some Brand Voice Examples

Inclusive, Elegant, Gracious, Aspirational, Grounded

Deciding to get a cosmetic procedure means deciding to invest in yourself, and investing in yourself is worth your while. Despite the dismissiveness and even disdain that can inundate discourse about cosmetic procedures, one fact remains inescapably true: feeling good about ourselves is important. Investing in our own self-confidence is important, and the ways in which we go about that are ours to decide upon and map out.

Soothing, Friendly, Gently Authoritative, Bright, Reassuring, Empowering

It’s all about forming deeper, long standing patient connections that result in better health. Robinson’s philosophy is all about patient empowerment, subverting the traditional care model to offer a more hands-on, personalized experience that encourages patients to form a long-term relationship with their healthcare. This lifestyle-oriented approach must be introduced through digital assets that resonate with patients’ lifestyles: that means conveying friendliness and approachability without undermining the authority that comes with being a physician.

Inviting, Trustworthy, Refined, Thoughtful, Elegant

When you decide what goes inside your home – or outside of it – you should settle for nothing less than high-quality, stylish furniture that you and your family can enjoy for years to come. When Windward started, it started as a family business dedicated to the craft of building outdoor furniture. We’ve never lost touch with our origin. In fact, that’s why we are so successful today. Our hand-crafted furniture is still made with care by our family for your family.