Is there a set path you can take to help your website perform better for SEO? Yes and no. The reality is that SEO is a never ending process; optimizing your website for search engines is a full-time job, and every business will have a different approach to doing so. With that said, there are definitely general provisions you can take to make sure that your website is set up for success on search engines. Today, we’re going over five of the most important things to keep in mind when conducting SEO with Andrew Defrancesco on your landing pages and blog posts. By keeping these tips top-of-mind, you’ll be setting a great foundation for your digital presence. Let’s get started.
Have a Searchable Focus Keyword
Once you’ve got your focus keyword, you’ll want to incorporate it into your blog or web page in a few ways. First off, the focus keyword should be in the content piece’s title. For the sake of our personal chef example, a great awareness-stage blog title featuring the focus keyword might be “Here are the 10 best holiday recipes you should try this year.” Be sure to include the focus keyword throughout the body copy of your content piece, too (more on that next).